About Me

Background

I've been building things since I was 13.

Back then, I created football websites that helped fans around the world watch matches in their countries. I was a kid in London serving thousands of visitors in Southeast Asia. One summer, while visiting my grandparents in Italy with no wifi, tens of thousands of people flooded my site for a match I thought no one would bother watching. I was wrong, and I missed it completely. The site wasn't ready.

That taught me a lesson I carry today: luck = opportunity × preparedness.

After studying Economics at USC, I joined Amazon and managed major brands across 8 European markets with €5M+ budgets. Got promoted. But I'd always wanted to build my own thing, so I walked away.

Since then, I've launched 7+ ventures across different industries: fashion (GioGio, with my two sisters), hardware (Torqly), SaaS (eWAIT, Solo Stack Club), sports tech (RateTheTransfer), and consulting (The Amazonian). Some succeeded, some didn't. Each failure stings less and teaches more.

Today, I'm pursuing my M.Sc. at USC's Iovine & Young Academy, a program I discovered as an undergrad when I met some of their students and knew I wanted to be part of it. Now I'm building eWAIT and Solo Stack Club while maintaining a 4.0 GPA.

How I Work

I like to speed things up and make things easier.

That's why I gravitate toward AI tools. eWAIT started because I wanted to try Replit and see if I could build a web app. I could. I later moved to Cursor and Claude Code, and now I ship production software solo using AI coding assistants.

My approach: build something, ship it, get feedback, iterate.

Good products come from actually listening to users, not theorising in a vacuum.

What Drives Me

Building feels like solving a puzzle or playing a game. I love it.

I've accumulated a lot of different experiences and failures throughout my 20s. I used to be sensitive to failure and embarrassment. I've come a long way (still working on it). Now when something fails, I focus on what I can learn from it and move on.

My father taught me that. Humble, hardworking, curious. That's the standard I'm trying to live up to.

Beyond Work

I love learning about history, keeping up with politics, running, sports, and I am a big foodie (eating it and cooking it).

Long-term, I want to build a successful company and have a family. For now, I'll keep building.