About

Hi, I'm Max—I turn curiosity into projects.

As an entrepreneur I find it difficult to stick to a niche. Seven ventures across fashion, hardware, SaaS, and sports tech—each time starting as a complete beginner and building something people actually use.

Currently running 4 active projects while getting my Master's at the Iovine & Young Academy at the University of California - the perfect place to learn while building.

My Background

Started interning in finance - great experience, but not for me. Consulted global brands at Amazon, learning an extrodinary amoutn at any early stage of career. Now I'm using my experiences and education to build my own companies.

The thread connecting it all? I get obsessed with problems and can't stop until I've built a solution. Whether it's fixing IKEA furniture assembly (Torqly) or eliminating waiting in lines (eWAIT), I dive deep into industries I know nothing about and figure it out.

Economics degree from USC taught me to think in systems. Amazon taught me to execute at scale. Now I'm combining both to build products that solve everyday frustrations.

Currently Building & Learning

eWAIT

Web application built. Preparing for beta testing.

Digital queue management SaaS for businesses and customers.

Torqly

Patent filed! Currently trying to find product market fit

Hardware tool for perfect furniture assembly—no more stripped screws.

Courty

Speaking to our first possible customer, a municipality in Los Angeles County.

IoT sensors for real-time tennis court availability—privacy-first.

RateTheTransfer

Finished 1st round (achieved 85% accuracy). Moving into 2nd stage.

Crowdsourced football transfer predictions, now with ML models.

USC Master's

Just finished my first year, in summer break!

MSc in Integrated Design, Business & Technology at USC Iovine & Young Academy.

Beyond Work

When I'm not building you'll find me:

👨‍🍳 Cooking - As an Italian/Kiwi I am obsessed by food, recipes, and fresh ingredients. I test dishes on myself then cook for friends & family.

🎾 Tennis, Football, and Gym - Been playing tennis and football from an early age, but you wouldn't be able to tell because I'm not very good.

📖 History, Politics & Finance - These are the topics (in order) I love to read and listen about. I am very partial to a good podcast.

Want to build something together?

See My Projects Get in Touch